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About the Suddath
Suddath is a global transportation, relocation management and logistics company with more than a century of experience. Founded in 1919 in Jacksonville, Florida, the company has grown into a $736-million organization serving 180 countries with 2,000 employees worldwide.
Each year, Suddath moves more than 80,000 households — including over 38,000 military families — and delivers comprehensive logistics, employee relocation and commercial moving services to many of the world’s most recognized brands. As North America’s largest commercial mover, with more than 45 locations, a global partner network and nearly 3.5 million square feet of warehouse space, Suddath provides the scale and reach to move clients anywhere they need to go.
Situation
As commercial moving and workplace services became increasingly complex, enterprise clients began demanding greater transparency, efficiency, and technology-enabled coordination across projects.
Suddath’s traditional service model — while operationally strong — relied heavily on manual processes and fragmented systems that limited real-time visibility and digital engagement.
This created several operational challenges:
- Limited digital tools to manage complex commercial moves at scale
- Increasing client demand for real-time tracking and communication
- Operational inefficiencies across coordination, documentation, and reporting
- A need to modernize customer experience to remain competitive
Leadership recognized the opportunity to invest in digital products that would elevate service delivery and create long-term competitive differentiation.
Solution
feature[23] partnered with Suddath to design, validate, and build a suite of digital products that transformed how commercial moves and relocations were managed.
Key Initiatives Included:
Product Strategy & Validation
Collaborated with stakeholders to define the product vision and validate the concept through rapid prototyping before full-scale development.
Custom Digital Platform Development
Built a centralized, cloud-based system to manage move coordination, documentation, communication, and operational workflows.
Mobile Enablement for Field Teams
Developed mobile tools to empower on-site teams with real-time data access, improving accuracy, efficiency, and responsiveness.
Modern Architecture & Scalability
Implemented a cloud-focused infrastructure, evolving to incorporate Microsoft’s latest WinUI3 technology to ensure long-term scalability and innovation.
Results
The launch of Suddath’s digital product suite fundamentally transformed its commercial services division.
- Created a scalable digital foundation to support enterprise clients
- Improved operational efficiency and customer experience
- Enabled real-time visibility and stronger coordination across projects
- Positioned Suddath as a technology-forward leader in the moving and logistics industry
- Grew the division from $20M+ annually to more than $120M per year since launch
Additionally, Suddath was recognized by CIO.com as one of the Top 100 digital products and later awarded patents for the technology.
Why Custom Software
Off-the-shelf systems could not accommodate the complexity of Suddath’s commercial operations or deliver the differentiated digital experience enterprise clients required.
By investing in a purpose-built platform, Suddath modernized its service delivery model, empowered internal teams with better tools, and established a digital foundation that continues to drive growth, innovation, and competitive advantage.
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